Hayley CarterNew social media platforms — when your brand should jump in during a world of #trendsBehind every TikTok-level meteoric rise are a number of social media platforms that have gone under or failed to ever take off. If there…Dec 2, 2020Dec 2, 2020
Hayley CarterThe Volvo Car Open: A social guide to maximizing event successWhy do people turn to social media? They want to learn, see what their friends are doing, and show off what they’re doing themselves. This…Nov 21, 2020Nov 21, 2020
Hayley CarterStaying calm amid a crisis: your guide to the right social media response“If you fail to plan, you plan to fail.”Nov 8, 2020Nov 8, 2020
Hayley CarterA guide to social media analytics and reportingSo, you’ve realized the importance and value of an effective social media campaign. You’ve started posting, but how do you know it’s…Nov 1, 2020Nov 1, 2020
Hayley CarterThe Ideal Instagram Posting TimesSo, you’ve got your business Instagram up and running, you’ve planned out some killer content, and you’ve maybe even amassed a nice…Oct 24, 2020Oct 24, 2020
Hayley CarterA Small Company’s Guide to Social Media Management ToolsYou’ve just opened a small business. You’re managing and operating all aspects of the company, from budgeting to ordering to customer…Oct 18, 2020Oct 18, 2020
Hayley CarterThe Emergence of Crowdsourcing — a community-driven path to successSocial media and new technologies have given us a seemingly endless number of content creation options. So, how do we choose where to…Oct 11, 2020Oct 11, 2020
Hayley CarterNew Scooters 4 Less: Successfully Navigating Social Media as a Small CompanySo, you’re looking for social media success stories and you’ve stumbled upon this blog post. I’m sure you’re prepared to hear yet another…Oct 5, 2020Oct 5, 2020
Hayley CarterSocial Media Strategy: Guided by SWOT and Audience AnalysisHaving a clear sense of identity as a brand is the first step towards implementing a successful social media strategy. Before you can sell…Sep 26, 2020Sep 26, 2020
Hayley Carter#ShotoniPhone: A Picture Perfect CampaignBusinesses are always looking for ways to stand out on social media. We’ve discussed the need for an overarching social media strategy to…Sep 19, 20201Sep 19, 20201